901 Fund’s 2023 Impact Report highlights the ability our student-athletes have in promoting our initiatives over the past year. Through their efforts and our strategic partnerships, we've made significant strides in bringing increases in marketing, sales, and donations for local businesses and charities. From photoshoots, 901 Fund Interviews, and social media postings to in-person mentoring and activities with local youth, our work has generated tangible outcomes. We’re laying the groundwork for bringing and keeping local talent to our great City as well as fostering a highly competitive athletics program for the University of Memphis. We are pleased to share the following insights into what we were able to accomplish in 2023.